Say Bye-Bye to the Challenge of Getting People to Attend Your Virtual Events

Finding ways to compel people to sign up and show up for your events can be a gargantuan challenge — especially if you have a small list of email subscribers or no list at all.

You know the drill when you’re gearing up to host or co-host an event.

Let’s talk “virtual” events today.

And let’s pretend you’ve worked hard to put together a fabulous webinar on a topic you’ve researched to the hilt, you’re passionate about, and you have expertise in. 

You know there’s a hungry target audience who would embrace, enjoy, and benefit greatly from your training session.

You’ve done your homework and you’re convinced people need this stuff.


Your webinar will surely help attendees boost their business and their bottom line.

You spend weeks or months preparing in advance to create a stellar presentation and, as a big perk, you’re offering this exceptional training at No Cost.


Who doesn’t like “free”, right?

You’re off to a good start.

The fact you didn’t just pull an event topic out of your hat or simply assume there’s an audience for the information you want to share puts you eons ahead of the pack.

All the creating, planning, and organizing is now done, all your marketing materials are in place, and you start getting the word out about your webinar.

Your excitement level begins to build, your presentation has been well rehearsed, and you’re motivated beyond belief to deliver up an excellent and worthwhile training session.

Now let’s fast forward to the day of your event.

You, your virtual assistant, and four attendees show up for your webinar.


You’re left wondering, “What the heck happened?!”

  • Did you pick the wrong day or time? 
  • Did you fall short on your promotional efforts? 
  • Did you use the wrong event marketing tools?
  • Were you remiss in getting the word out in a timely manner? 
  • Or did you just not do enough work to promote your event?

You deserve some answers and it’s definitely time to go back to the drawing board and figure out what’s keeping people from signing up and showing up for your virtual events.

On Wednesday, November 9th, Chris Makell and I are teaming up to help you create “Virtually Fantastic Event Promotions!”

We’ll be sharing 40+ free online marketing tools plus unique event promotional strategies only the rare bird is implementing. 

You’ll be able to download a handout that accompanies the webinar which includes all the (Free!) event marketing tools and resources.  Yay!  No need to sit and take copious notes.

Want to experience over-the-top attendance at your events?

Then don’t delay and get registered for our complimentary webinar, “Virtually Fantastic Event Promotions!”

Chris and I are looking forward to meeting up with you on November 9th at 4:00 PM EST. 

There’s a surprise gift awaiting those who show up “live” to the presentation. 

Please share this post with your friends, fans, and followers.  We truly appreciate your support.  🙂

Thank You!

Image credit: DuncanC

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  • Hi Melanie, was there a replay of this webinar. I think I registered knowing I couldn’t attend because I’m a coach at the, but I can’t find the replay. Can you help me out? Thanks, Eydie 🙂

    • Hey Eydie! What a pleasure to see your smiling face. Thanks for stopping by. 🙂

      Here’s the webinar scoop:

      I’ll be recording the webinar with Chris Makell tomorrow — 11/22. The day before we were scheduled to do it “live” …

      Thanks to ATT Uverse, I was left without t.v., phone, and internet services for FIVE days. Don’t worry. I won’t go into a big rant here. Let’s just say they’re no longer on my Christmas list. LOL This past Friday on the 18th I had new services installed with another company. Hooray!

      So be on the lookout for the replay to arrive in your inbox this week.


  • Hi Mel
    How did it go?

  • By golly, Keith, I did it!

    I took a leap of faith and changed some settings and now the text in the Twitter box looks a lot better — and bigger. Yay!

    Thanks again for the heads up.

  • Me again Mel – sorry
    Just noticed the twitter link at the bottom…

    “You can add a link to follow you on twitter if you put your username in this box…..”

    The type is pretty small, can you make it bigger and use a shorter message?
    Just a thought.

    • Thanks for bringing that up, Keith — I’ll head over to my plugin settings page and see if it’s possible to beef up the size of the text in the Twitter box.

      Don’t get your hopes up too high, though … technical tweaks and I get along like rabbits and Rottweillers. 🙂

      Isn’t it great T’s back in town?! (in a manner of speaking). I was super excited to see her venturing back into the blogosphere. I hope she’s here to stay!

      • You and me both.
        Can we offer T cash money to come back?

        Probably making lots of dosh from her new veture but it might be worth a try.

        Can we set up a “Please come back T fund”?
        I’m good for a couple of dollars.

        • Great idea, Keith

          Let the fundraising begin!

          I’m good for a couple of dollars, too. 🙂

          • The pot is looking good Mel.
            What can we get her with $4?
            Any thoughts?

          • Let’s see what we can come up with for T, Keith.

            Uh …

            How about …

            A cup of coffee? (Can’t be Starbucks, though — way too pricey)
            A half a manicure? (T can choose left or right hand)
            A bagel sandwich?
            Two cans of soup? (We can’t pick clam chowder, however. It costs too much)
            An ink pen? (She’s signing a lot of contracts these days, you know)
            A four-roll pack of toilet paper?


  • Hi Mel
    You know how much I wish you success with this.

    I know how hard you’ve worked on it so head down for the final sprint.

    Feed the cats, bit of breakfast and then over to twitter to tweet and retweet this until my fingers are numb or I fall of the chair… whichever comes first.

    PS Sorry for eratic typing, one of my cats was trying to help me type. LOL

    • Oh, Keith …

      I just wouldn’t be able to sleep at night or bear the thoughts of you and your numb fingers falling off your chair (and landing on the cat).

      One quick little Re-Tweet will do.


      Thanks for being the best guy blogging buddy a gal could ever have!
      Mel 🙂

  • Hi Melanie!

    I saw your post in my RSS feed this morning and I’ve passed it along to several people I know, including my husband who has a virtual event (his first) planned for next month. How timely! Thank you.

    I’m looking forward to attending as well. Can’t wait!


    • Theresa!!

      What a gigantic surprise to find you here!

      You’re hubby is hosting his “flagship” virtual event? That’s totally awesome. I’m sure he’s an astute businessman who’s aware virtual events will save him (and his attendees!) time and money and boost his credibility. Wishing him glorious virtual event promo success!

      I’m so thrilled you’ll be sitting in on the webinar and I can’t begin to thank you enough tor sharing this event with people you know.

      I’m throwing kisses! 🙂

      “See” you on the 9th,

    • Excuse me, but do I know you?

      Sorry, my mistake for a second I thought that you were….. no it can’t be.

      I don’t know though. LOL

      Good to see you T and hope you are back for good.


      • LOL!!

        I should hope you know me!

        Indulge my feeble attempt to refresh your memory …

        I’m a fellow blogger who fell in love with your blog upon the first visit, been soaking in your talent and wit ever since, and I’m the one who hounded the hell out of you to craft an “impromptu speech” post and to get off your duff and open a Twitter account!

        Anything registering? Coming back to you now? 🙂

        • Hi Mel
          Sorry, that message was meant for T or should we say… The woman who looks like T.

          • You never know these days, Keith …

            It may not be T we’re seeing here.

            Could very well be an imposter.

            Let’s ask her to tell us her cat’s name. That’s always a tale-tale sign (or should I say “tail”?) LOL

            Mel 🙂

  • I know this webinar is going to rock, and I am sure I will be able to get some great gold nuggets to implement immediately. I have signed up and I encourage anyone who does virtual events to do the same!

    • You’re a doll, Daphne — thank you so much!

      I’m absolutely ecstatic you’ll be attending this webinar. After all, you’re the quintessential “seminar/workshop” expert. So I’m honored you’ll be joining us. 🙂

      It’s going to be fun!

      See you then,