According to the Urban Dictionary, “Buzz” means …
Excitement, hype, cool gossip, joy, exhilaration, tantalizing!
Something that creates excitement, hype or a thrill.
Something that generates hype, cool gossip, talk, exciting rumors.
Anything that creates excitement or stimulus.
The feeling experienced by someone in a stimulated state.
Notice the repetition and emphasis on certain words?
Urban Dictionary has certainly made their point!
The very best buzz you can create in your business is through the positive experiences of a happy client or customer. When people start passing the word around about you, you’ll know you’re doing something right.
Great customer service, exemplary follow up and follow through, attention to detail, and good interpersonal relationship-building skills will naturally create buzz for you and your business.
So are people talking about you? What are they telling others about you?
Word-of-mouth is the best form of advertising and, hence, the best kind of buzz.
If people aren’t talking about you, start to think of ways you can get the ball rolling!