Blog marketing gives your business a voice.
If you are creative with that voice, you will also enjoy the undivided attention of a captive target audience (which, as you know, can lead to long term relationships and sales).
Using your voice to introduce and promote your products or services is a cost effective manner of advertising and building your business brand. Blogging is one of the best, most widely-used, and simplest shoestring marketing platforms you can use to grow your business.
However, a cobweb-covered, unknown, unvisited blog is as good as NO blog at all.
Is your blog hiding in the shadows? Gathering moss instead of gathering steam? Looking more like a ghost town than a landmark destination?
Become a savvy entrepreneur and combine blog marketing with the principles of SEO and allow the power of the internet to work for you and your business.
SEO stands for “Search Engine Optimization”
I’m not an expert in SEO but, lucky for me, I have a super savvy online marketing friend who is! Instead of trying to fudge my way through explaining how SEO works and how it can benefit you, here’s a much better option – go here:
When you land on Kathy’s blog, just click “SEO” in her list of categories in the column on the right.
Prepare to be amazed!