Are Your Blog Posts End-to-End Thrills?

Gee, I hope not.

Now don’t get me wrong here.  People may be thrilled to read your posts, but they don’t have to be thrilling.

Maybe you’re like me.

I spent years studying literature, journalism, and creative writing – my favorite subjects!

Great.  But when I started a business blog, I quickly realized I needed to throw a lot of my cherished language arts skills and rules out the window.

Not so easy to do.  Business blogging is nothing like writing a short story for a magazine, a press release, a thesis, or a newspaper article.

However, it’s okay to add a little vim and vigor and let your personality shine through in your blog posts!

You want a blog with loyal readers – where people want to come back for more.   You want to attract visitors with attention-grabbing headlines and compelling content.

Here’s a cleverly-written post you’ll enjoy about the essential elements of a business blog:

“How to Bake a Blog: Recipe for Business Blogging Success”

And remember your blog posts don’t need to be end-to-end thrills.

  • DreamTexan

    RT @MelanieKissell: Are Your Blog Posts End-to-End Thrills? http://www.melaniekissell.com/2010/06/ar… @JeanetteCates #blog30

  • Hi Melanie,

    Love this post! I also studied “English” and writing in college and read a ton of books regularly. I agree that you have to throw out most of what we learned to fit into the blog world. But personality and stories… they are necessary to keep reader interest, different than a press release or short story.

    You do such an awesome job on your blog. I just love stopping by for a read (visit). I feel I get to know you more each time.

    Hugs!

    P.S. Don’t forget to join the new membership site I set up for us!

    • You’re a doll, Deb, and thank you!

      Bye-Bye English class — except for the joy of storytelling. 🙂

      The new membership site, ya say? I’m in! I have a feeling it’s going to be one of the greatest experiments ever. Really excited to be participating.

      Hugs,
      Melanie

  • Thank for the link “How To Bake A Blog…” Great information there.

    Sometimes I find myself in a trap of trying to “outdo” myself. It’s exhausting. Heavens for bid if I should cut my post down from 400 words to 150. (The blog challenge is a post with at least 150 words.) Oh my gosh.. you mean that’s possible?

    Looks like I need to rethink a few things.

    Thanks Melanie for the post!

    • Hey Kathy ~

      The day you and I can craft a blog post that’s only 150 words — I’m pretty sure the world will stop spinning on its axis!!

      I LOVE recipes so “How to Bake a Blog” really caught my eye and when I read it, I knew I wanted to share it with others. Glad you got a few nuggets there (were they the nice chewy kind?) 🙂

      Melanie

  • JeanetteCates

    RT @MelanieKissell: Are Your Blog Posts End-to-End Thrills? http://www.melaniekissell.com/2010/06/ar… @JeanetteCates #blog30

  • Excellent advice for blog writers. I can certainly relate to this. Blogging is a kind of writing all on its own. Thanks Melanie for sharing 🙂

    • You’re right, Fiona. Blogging is a unique and distinct type of writing.

      I think they should start teaching blogging in elementary school! 🙂

      Melanie

  • Melanie, you are so right! What I enjoy most in a blog post is reading something that is interesting or humerous that captivates my attention.

    When I come to your blog, I find that I spend time exploring and reading several of your posts.

    Thanks for the positive example. Bravo!
    All the best,
    D’vorah

    • Thank so much, D’vorah! Very nice compliment.

      And I’m with you – I like interesting posts with a little dash of humor thrown in here and there.

      BEST wishes for a doggone good blog world tour!

      melanie

  • Melanie

    I love visitng your blog. Why? Because I enjoy your stories and the way you entertain us. You speak to me and that is so important as a blogger to provide insight and great content. Great example that you gave “How to bake a Blog:Recipe for Business Blogging Success.”

    • Your compliment is Golden, Jane. Thanks!

      Glad you enjoyed How to Bake a Blog (anything that has to do with “baking” gets my attention!) 🙂

      Warm regards,
      Melanie